Reporters and editors at the New Haven Register, Register Citizen and Middletown Press participated in an “Introduction to Newsroom Metrics” workshop with Digital First Media Community Engagement and Social Media Director Steve Buttry February 29.
It started with a basic question from some participants – “What are metrics?” A number of participants were honest about the fact that they haven’t been following metrics because it’s not on their radar screen or they don’t know how to access them, or both.
Metrics is one of the core requirements of each of the Digital Ninja School’s five belts.
CLICK HERE to download an MP3 audio recording of the workshop and for a replay of the live chat that was used to connect with online participants.
CLICK HERE to read Steve Buttry’s blog post on the topic, including his notes for the workshop.